Well, at least I got a quick reply, Fascinating that their repsonse to me is totally different from what they told 'Number One' -- here's how they replied:

"Good Afternoon,

Thank you for your recent email to Barilla America, Inc. We appreciate you taking the time to give us your feedback regarding the recent change to our sauce jars.

Barilla continues to experience a rise in the cost of raw materials and packaging. Over the past 10 years this cost increase has never been passed on to the consumer. Barilla has been faced with the decision to either raise our sauce prices or downsize our jars by two ounces. Therefore, we have decided to resize our jars allowing us to deliver the same great quality at the same price. The reduction in size is relatively small, and its impact in pasta coverage is not noticeable for the average usage occasion.

We would be happy to send you a voucher for a free jar of sauce for your time. Please respond to this email with your full address so we may do so.

Thank you again for contacting us with your thoughts. We hope that you continue to purchase and enjoy Barilla Pasta & Sauces.

Regards,
Consumer Relations
Barilla America, Inc.